OUR STORY

Where it started in 2024: packing early orders in my garage, back when we were called Gym Alphas.

I've been active all my life. Sport, training, movement. Training makes me feel good, and the gym is where I go for that.

But one thing kept getting in the way: my towel. Every set, it slipped, bunched up and slid off the bench, and I'd stop to fix it again. Same frustration, every session.

I figured there had to be a better way, so I started working on one. I sketched ideas, tested samples, found what didn't work and changed it. I went through at least five prototypes before I was happy with it.

Since launch, I've kept improving the towel based on what customers tell me, and every update is built on that feedback.

The result is the VIVID hooded gym towel. The hood hooks over the top of the bench, so the towel stays where you put it. At 140 x 55cm, it covers the whole bench. And the zip pocket keeps your phone and keys with you.

VIVID is a small Australian brand from Queensland, shipping to customers around the world. Thanks for being here.

Welcome to VIVID.
Shane